All Services

Research & Strategy

Looking to expand into East Asia for the first time, but unsure how to go about it? Already present in the region but need to understand how to grow your business further? Or perhaps you're a government agency with responsibility for formulating international trade policy?

Our Research & Strategy service, delivered through our team of Asia-based market specialists, will analyse your opportunity and assess your options.

Our people have the knowledge, experience and networks swiftly to determine whether your product is right for the market - and, if so, what your optimal strategy should be - or what policies you should implement to grow your exports or attract more inward investment.

We combine desk research and meetings with influential stakeholders to generate the information you need to plan your expansion programme.

Please get in touch to find out more.

Our Clients

"Intralink have been an excellent partner in Japan, enabling us to research a complex market.”

Philip Tweed - Asia Regional Director, WD-40

Client stories

IoT infrastructure
Medical devices

Technology:IoT solutions

Markets:China & Japan

Objective:Develop Asia strategy as part of global plan

Result:In-depth assessment of the market opportunity, including a shortlist of potential partners

Kathrein-Werke AG, which was founded in Bavaria in 1919, develops and markets mobile antennas and has over 9000 employees. As part of its global strategy it was keen to understand the opportunity for its IoT and infotainment solutions in China and Japan which it saw as a key target for growth.

We engaged multiple stakeholders in both territories with a view to identifying potential customers and partners, and developing a global strategy for expansion. Our work contributed to the decision by Kathrein to sell its antenna and filters business to Ericsson in 2019.

Product:Safety device for prefilled syringes

Market:Japan

Targets:Pharmaceutical & medical device companies

Result:Distribution agreement with Nipro

As part of delivering an opportunity assessment for Owen Mumford’s highly innovative Unisafe® safety syringe in Japan, we facilitated an exhibition for the firm at Interphex Tokyo. It was through this that we first attracted interest from Nipro - one of Japan’s top medical device manufacturers.

We played an active role in not only managing the day-to-day interactions and deepening the relationship between Owen Mumford and Nipro, but negotiating the scope of the partnership. This resulted in an exclusive distribution agreement between the two parties in Japan.

Read full case study

"Intralink delivered a Rolls Royce report which included a professional opportunity analysis, an in-depth assessment of the market and a clear forecast of our revenue prospects."

John Nicholson – CEO, Gentronix